Begining Solutions has developed its own GMLC for 2G, 3G and LTE operators which are Vendor agnostic. Mobile Network Operators (MNOs) and their Value Added Services (VAS) partners are developing a host of new products, services, and business models based on data services to grow both average revenue per user (ARPU) and numbers of subscribers. The main focus of the developer and user community is, on real world mobile web services in an emerging mobile application field namely Location Based services (LBS), which provide information specific to a location, and hence are a key part of this portfolio. Location Based Services (LBS) uses the geographical location of mobile user equipment (UE) to offer a range of value added services to consumer and enterprise users. There are several use cases that will depend on this service, such as tracking for fleet management or social interaction. The following Service Can be offered to MNOs : Location based gaming. Vehicle and asset tracking. Find me services (hotel, Mosque, restaurant, coffee shops, etc…). Retail offering (Sales, promotions). Road planning and navigation.

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